Once you have developed your website, now it is your time to direct your action to website usability testing. This is the usability test that ensures if your website is offering optimum performance as expected. With the help of these powerful tools you can also analyze the conversion rate (one of the most vital determinants of website performance).

Though there are tons of useful website usability testing tools available out there, but today we are about to discuss only 3 of them. Interestingly, these 3 tools are absolutely free and thus they don’t create any pressure over your pocket. But hey, free of cost does not mean that they are not worthy. In fact, all 3 are powerful enough to do the job nicely.

Five Second Test

Visit Google and search with the phrase “Five Second Test” and you will get the site on top. To take the advantage of this site, all you need to do is to register with this site. They have 5 pricing options – (1) agency, (2) studio, (3) team, (4) solo and (5) community. While the ‘community’ option comes under free package, for the rest you need to pay depending on the option you choose.

You can take a screenshot of your website and then set a couple of questions that you want to be answered. Now just wait to see the ball roll in. You will get all the responses in graphical format.

You can be a tester as well. To do the test, you can choose random and you will be shown a screenshot of a site for 5 seconds. It will disappear then and you will be asked a couple of questions. It’s really funny and exciting too to participate as a tester. I enjoyed a lot while doing the same.

Google Website Optimizer

Google website optimizer is a free but powerful tool that allows you to test the performance of anything ranging from header to layout, images to texts, buttons and so on. This is also referred to as multivariate testing. This amazing usability tool splits users into group and then offers each a unique combination of these components to check which one works best.

Click Tale

This wonderful website usability tool allows you to record and analyze how each visitor interacts and navigates with your site. It offers 5 packages ranging from custom, gold, silver, bronze and free; you can choose any one that meets your requirement. Click Tale offers Form Analytic function that allows you to retrieve the exact data you need to develop a user-friendly environment in your site.

So these are all 3 for now. There are still tons out there. You can check these 3 amazingly powerful but free (at some point) website usability tool when you are at your final stage of development process and now wish to attract your first visitor.

Saikat Sarkar, the CEO of 6th Vedas – a leading name in the field of internet based promotional marketing, offers valuable information on his search engine optimization resource blog.
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3 Amazingly Powerful but FREE Website Usability Testing Tools that You Must Love


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